Video Games and Movies – A Tough Mix
Games and films have not had it easy. Having worked on 2 games based on films, I know the difficulties in adapting them. Going the other way has not really worked well either; Silent Hill as a film was ok and the Resident Evil films are fun, but mainly because of a action-kitch vibe that being great films. However there is a space where they can and will mix – we’ve just not found it yet. So it is with great interest that I note:
Assassin’s Creed and Splinter Cell publisher Ubisoft has created a new film and television division in France, although it has not yet revealed its first project.
According to Variety, the division is based in Paris and will be headed by Jean-Julien Baronnet, former CEO of Luc Besson’s EuropaCorp. Gainsbourg co-producer Didier Lupfer is head of production and development, and former Walt Disney Studios Motion Pictures France distribution chief Jean de Rivieres is head of marketing and international sales.
Now this has a better chance of success IMHO – in part because it seems that they are borrowing from Marvel’s model of allowing the medium’s creatives (in their case, comic writers & artists) a key say in how the project evolves:
Marvel also benefited more from movie franchises as “Spider-Man” and “X-Men” became blockbusters and brought new attention to its characters. The company reached a turning point during the making of the 2008 film “Iron Man,” which was produced by its own Marvel Studios in and that starred Robert Downey Jr. as the armor-clad hero. Still, during the development of “Iron Man,” Marvel invited some of its editors and writers to consult with its director, Jon Favreau. When “Iron Man” went on to sell $585 million in tickets worldwide, its success seemed to validate the suggestions from its publishing talent.
Though time will tell…