Skip to content

Biometric Analysis of Games

February 26, 2013

From an interesting interview with Player Research – I met Graham at a Wellcome/Develop session last year and was impressed by what they do!  Worth a read…

How does biometric analysis work?

So, one of the methods we use is biometrics, or psychophysiology. This means we attach small sensors to the player which allow us to measure when they are aroused during gameplay.

This arousal can be positive – such as excitement – or negative – such as frustration – and we find out which by interviewing the player immediately after the playtest session.

Why biometrics is useful is that players are typically quite bad at remembering how they feel at any particular moment, so being able to determine that they felt something at a particular point in the game is a useful indicator for further analysis.

Biometrics has helped us to better understand how players feels about different weapons in games, attack strategies of enemies, perceived threat of an enemy, reaction to art style or change of environment, and many other areas of gameplay.

We often combine biometrics with eye tracking and other forms of analysis for an even deeper understanding.

No comments yet

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: