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Digital Distribution Does Work…

January 26, 2012

I was reading this article about suggested dos and don’t for Sony going forward. I’ve also written a bit about all this. What caught my attention is somthing I disagree with:

Sony Shouldn’t;

Bear hug the cloud – The PSPgo flopped for a number of reasons, but one of them was the system’s insistence on only delivering content via the cloud. Make no mistake, cloud services will play a big factor in gaming in the years to come, but it’s not going to be as soon as many proponents think. The mass market – a critical audience for Sony – is simplynot ready for full digital distribution.

Errr? iPhone? Android? Kindle? All huge successes and all digital/cloud distribution only. The PSPgo’s digital failed because, I believe because the digital distribution was not a patch on its competitors. To buy a game on PSPgo was much too complex; (once your account was set up) you had to go into the store, find the game, add credits to your account, buy the game, download the game, then exit the store, select the game file and install it. Compare that to the iPhone – select the game, enter password, it does the rest. There were other issues such as pricing (games and hardware) and how as a user I could get peer feedback on games. But digital only was not the issue, it was its implementation.

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