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Crossover Summit: 13th June, Sheffield Doc/Fest: Exploiting the Feedback Loop

May 21, 2012

Crossover Summit: 13th June @ Sheffield Doc/Fest.

Exploiting the Feedback Loop 13:15 / The Chapel

Tom Rawlings (Chair) / Jon Dovey (DCRC) / Kate Quilton (Channel 4)

Games like Bejeweled, Draw Something or Words with Friends are not one-off media events, but are on-going almost living entities. Being connected to the network they can collect huge amounts of data from players and so feed back to the designers which elements work and which do not. This allows them to respond, changing and improving the project in response. But while this ‘bio-media model’ clearly works for video games, can it work for filmmakers? By seeing video as data, a number of media thinkers are increasingly challenging the view that a film has to be a one off creation. Join us to find out more…

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